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How do I export health supplements?

Korea's health supplement industry is attracting global attention for its high quality and innovative products. Products leading the K-Wellness trend including red ginseng, probiotics, and vitamins show strong competitiveness in the global market, and the strict quality standards of the Ministry of Food and Drug Safety (MFDS) provide trust to overseas buyers.

Key Summary

The global health supplement market was approximately $410 billion in 2023, recording annual growth of 8.9% and projected to reach $630 billion by 2028. Korea's health supplement exports reached approximately $320 million in 2023, a 12% increase from the previous year. Major export countries are China (38%), US (22%), Japan (14%), and Southeast Asia (12%), in that order, with red ginseng products accounting for approximately 35% of total exports. Exports of functional ingredient products such as probiotics, collagen, and lutein are rapidly increasing along with the K-Wellness wave. In particular, following COVID-19, the global demand for immune function-related products continues to expand, creating a favorable market environment for Korean companies.

Market Overview

The global health supplement market was approximately $410 billion in 2023, recording annual growth of 8.9% and projected to reach $630 billion by 2028. Korea's health supplement exports reached approximately $320 million in 2023, a 12% increase from the previous year. Major export countries are China (38%), US (22%), Japan (14%), and Southeast Asia (12%), in that order, with red ginseng products accounting for approximately 35% of total exports. Exports of functional ingredient products such as probiotics, collagen, and lutein are rapidly increasing along with the K-Wellness wave. In particular, following COVID-19, the global demand for immune function-related products continues to expand, creating a favorable market environment for Korean companies.

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